We create identity-led worlds for luxury brands.

Rooted in heritage. Shaped by story. Designed to influence culture.

Culture isn’t a campaign.
It’s who you are.

Cultural Poetry was born from a personal journey. Layla-Jane Stacey built her first business in PR and tech long before storytelling became a trend. After growing an agency later acquired by a tech unicorn, a near-death experience led her to rediscover her Moroccan heritage and reimagine how brands connect through culture.

Cultural Poetry is the result of that transformation, a studio where luxury, heritage, and identity meet. Today, the agency partners with destination hotels, luxury wellness brands, founders, and fashion & drinks labels to create culturally resonant brand worlds. At its heart, Cultural Poetry helps brands show up as they truly are, building emotional, lasting connections through strategic storytelling.

Explore the brand worlds
we’ve shaped.

From global icons to heritage brands, here’s how we shape culture through strategy, storytelling, and brand identity.

Make it stand out.

Trusted by innovators,
creators, and cultural pioneers.

  • Amber-lounge

  • Fendi

  • Logo of Porto Montenegro featuring a stylized anchor and yacht.

  • Universal logo featuring a globe with "UNIVERSAL" text overlay.

  • Jetsmarter logo with wing design

  • Snoop Dogg stylized logo in black text on a white background.

  • Nicopanda logo with stylized panda face in place of the letter "N".

  • Stylized "Cher" logo with decorative font and design elements.

  • Singer Cher

  • Clean Bandit

  • "We the Best" text in bold, black stylized font on a white background.

  • Person in a blue jacket at the Billboard Music Awards red carpet event.

  • IMAX logo in bold black letters on a white background.

  • Sony Music logo with red abstract brushstroke

  • Logo for Chalk Stream Foods featuring a stylized river landscape with trees and grass, above the company name."

  • Logo featuring a stylized globe design with black and teal segments and the letters "BMT" in bold black font on a white background.

  • MasterChef logo with stylized letter 'M' in a circle

  • amfAR logo with slogan "Making AIDS History"

  • Logo of the London Stock Exchange with a crest next to the text.

  • Amref Health Africa logo featuring the continent of Africa in red outline and the text "amref health africa."

“Cultural Poetry helped us redefine our messaging and modernise our approach. Their strategic input has been invaluable, contributing directly to a significant increase in new member sign-ups and long-term engagement.”

— CHAIRMAN —
— LUXURY GOLF CLUB | SCOTLAND —

Why We Exist

“Culture isn’t a trend;
it’s memory.”

Layla-Jane Stacey - Founder

  • A woman in colorful attire holding a baby wrapped in a blanket, sitting next to a nurse in uniform, with a health poster displayed on a bench.

    AMREF + Mother’s Day Campaign

    A collaboration with Amref Health Africa and Dean Bradshaw's powerful portraits.

  • A cocktail being poured into a glass with ice cubes and a lemon peel garnish.

    House of Elrick Spirits

    Reviving a Heritage Gin Brand

  • Indoor party with live band and large crowd, colorful stage lighting

    Clean Bandit (Porto Montenegro Concert)

    Destination Brand Boost Through Music

  • Snoop Dogg

    Snoop Dogg x Coach Concerts

    Cultural Programming During Covid

Want to know
how we work?

  • Brand & Cultural Strategy

    Narrative, naming, and vision to shape your identity.

  • Luxury PR & Campaigns

    High-touch visibility, media, and moments that move culture.

  • Advisory & Founder Support

    Strategic support for scaling, repositioning, and growth.